Friday 17 March 2017

Nzinga Qunta joins SABC News Channel

Former ANN7 Prime anchor, Nzinga Qunta is back on our screens in a regular role, now anchoring the SABC News Channel's Midday Report and, by consequence (due to simulcasting), SABC3's News at 1.


She has been in the role since the middle of February but I have only recently been able to confirm the move is not a temporary arrangement.

Since leaving ANN7 back in June 2015, Qunta has become a mother and planned to be a stay at home mom, but as she tweeted today, the news bug bit and she could not resist a return to screens (@NzingaQ: I was but I missed news and life changes 😬).

Nzinga brings SABC News an asset very few other on-air personalities on any news channel have: the ability to organically connect with younger people on social media and cleverly try to convert these tweets to viewers. She engages with her over 26 000 Twitter followers as if she is just another one of them and not some news person just delivering the same news in the same way just on another platform.

Though the 1pm hour is business centric, having such a strong social media user anchoring during the afternoon is an added benefit during hours when the things trending online usually is a direct result of live broadcasts happening during these hours (Parliamentary sessions, press conferences, court proceedings, etc).

Qunta is also a former Channel O presenter, presenting the channel's then flagship show, O-boma from 2007 to 2009 (Remember that show? It feels like a real lifetime ago).  She holds a BA degree from Wits in English Literature and Law.

No comments:

Post a Comment