The annual State of the Nation Address was delivered by President Zuma on Thursday, 9 February.
SABC2's broadcast, which aired from 17:55 to 22:10 averaged a healthy 2.599 million viewers over the four hours and fifteen minutes. This is above what the channel would normally have averaged in that time period had they aired a traditional prime time lineup.
Though the Address was carried live on etv as well, the Address did not make the cut for that channel's top 20 programmes for the month of February.
South Africa's most watched news channel, eNCA, provided wall to wall coverage on the day. This, coupled with the fact that eNCA and 'Annika Larsen' were trending on Twitter for all the wrong reasons led to that channel pulling a massive 371 151 viewership average from 6pm to 11pm. I cannot back this up, but I do suspect this might be eNCA's highest rated block of programming in the channel's nine-year history.
The State of the Nation Address was broadcast live on SABC2, etv, eNCA, SABC News Channel, ANN7, The Parliamentary Service, CNBC Africa and Islam TV. However, viewership is not publicly available for the smaller broadcasters due to them not making the top 30 broadcasts for DStv during the month.
No comments:
Post a Comment